Your mission statement describes the overall purpose of your business—what you are trying to achieve; the products or services it provides; and the values that guide your business. Whatever the particular words, your mission is to be the best at implementing your business model. Your business model as you define it. Not as the competition defines the market. You always have the ability to be number one in the market, as long as you specifically define the market around your strengths.
It is much easier to shift paradigms when you are the one who defines the paradigms.
Bob Roitblat is an Innovation Coach and International speaker. He helps organizations ignite creativity, overcome challenges and capitalize on opportunities. Bob is also the president of Bob Roitblat Unltd., a business-advisory firm. Also connect with Bob on LinkedIn, Twitter or Facebook.
Permission to reprint all or part of this article in your magazine, e-zine, website, blog, or organization newsletter is hereby granted, PROVIDED: 1. You give full attribution to the author; 2. The website link to www.Roitblat.com is clickable (LIVE), and 3. You leave all details intact (i.e. links, author's name, etc.).
Permission to reprint all or part of this article in your magazine, e-zine, website, blog, or organization newsletter is hereby granted, PROVIDED: 1. You give full attribution to the author; 2. The website link to www.Roitblat.com is clickable (LIVE), and 3. You leave all details intact (i.e. links, author's name, etc.).
Latest posts by Bob Roitblat (see all)
- Problem-solving produces an emotional benefit, not a financial one - March 18, 2022
- Innovation is about Solving Mysteries, not Puzzles - September 7, 2021
- Overcoming That’s the way we’ve always done it - August 3, 2021
